A Family Tradition of Bold, Fresh Flavor
Celebrate the heartbeat of the Bay with a hat that’s as bold and vibrant as the community it represents. The "San Prancisco" cap is more than just a playful twist on the city’s name—it’s a nod to the flair, rhythm, and "prance" of a culture that has shaped the 7x7 for generations. From the historic blocks of SOMA to the bustling streets of Daly City, Filipinos have been the backbone of the Bay Area’s creative and soulful energy. Whether you’re grabbing a slice of ube cake or heading to a family cookout, this hat is a tribute to the Pinoy legacy—a mix of deep roots, streetwear savvy, and that unmistakable West Coast hustle.